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Join waitlistDay 01 Video Outline: The Wellness Market Opportunity
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Clozo Academy Proprietary Curriculum — The Wellness Coaching Growth System Pro
Video Metadata
Day: 1
Title: The Wellness Market Opportunity
Module: [Module Name from course.json]
Learning Objective: Understand the $5.6T wellness economy and where your expertise fits
Target Duration: 20-30 minutes
Format: Talking head + slides + B-roll
Difficulty: [Beginner / Intermediate / Advanced]
Section 1: Hook & Introduction (2-3 minutes)
Opening Hook
[One of the following formats:]
Shocking statistic
Contrarian statement
Personal story
Client transformation story
Direct question to viewer
Script Direction:
"[Hook statement that makes the viewer feel seen and understood]."
Agenda Preview
"Today you will learn:
[Key point 1]
[Key point 2]
[Key point 3]
[Implementation action]"
Credibility Anchor
Brief mention of relevant experience, results, or credentials.
Section 2: Core Concept Teaching (8-12 minutes)
Teaching Point 1: [Sub-topic]
Key insight
Framework or model
Example or case study
"Write this down" moment
Teaching Point 2: [Sub-topic]
Key insight
Framework or model
Example or case study
"Write this down" moment
Teaching Point 3: [Sub-topic]
Key insight
Framework or model
Example or case study
"Write this down" moment
Section 3: Psychology Behind This (3-5 minutes)
The Behavioral Economics Principle
Name the principle
Explain how it applies to wellness coaching
Show real-world example
Why This Matters
Connect the psychology to implementation
Explain common mistakes when coaches ignore this
Section 4: Step-by-Step Implementation (5-8 minutes)
Action Step 1
What to do
How to do it
Tool or template to use
Time required
Action Step 2
What to do
How to do it
Tool or template to use
Time required
Action Step 3
What to do
How to do it
Tool or template to use
Time required
Section 5: Common Mistakes & Solutions (2-3 minutes)
Mistake 1
What it is
Why coaches make it
How to avoid it
Mistake 2
What it is
Why coaches make it
How to avoid it
Mistake 3
What it is
Why coaches make it
How to avoid it
Section 6: Case Study or Example (2-3 minutes)
Story Setup
Who the coach is
Where they started
What they did
The Results
Specific numbers
Timeline
Key lessons
Section 7: Close & Call to Action (1-2 minutes)
Summary
"Today you learned [recap of key points]."
Direct CTA
"Your action step for today: [specific assignment]. Complete this before moving to Day 2."
Resource Mention
"Download the Day 01 worksheet in your student portal."
Transition
"Tomorrow, we cover [next day's title]. See you then."
Production Notes
Visual Assets Needed
[ ] Title slide
[ ] Framework diagram
[ ] Statistics graphic
[ ] Case study visual
[ ] Action steps checklist
[ ] Lower third with name/title
B-Roll Needed
[ ] Coaching session footage (if applicable)
[ ] Screenshot of tools/software
[ ] Client testimonial clip (if available)
[ ] Environment shots (office, nature, etc.)
Editing Notes
Add chapter markers at each section
Include on-screen text for key quotes
Add zoom/pan on framework diagrams
Background music: ambient, minimal volume
Worksheet Cross-Reference
Worksheet: worksheet-day-01.md
Key exercises covered in video: [List]
Suggested note-taking moments: [Timestamp references]
Clozo Academy Proprietary Curriculum — The Wellness Coaching Growth System Pro