Back to The Nonprofit Growth System: 90-Day Fundraising & Development Curriculum

6 Calculators

Interactive Calculators

Model your revenue metrics in real time. Adjust the inputs to see how pipeline coverage, deal velocity, and compensation scenarios change for nonprofit fundraising & development.

Calculate the lifetime value of donors by segment to inform acquisition and retention investment decisions.

Inputs

Average Annual Gift5

Gifts Per Year5

Annual Retention Rate (%)5%

Projection Years5

Annual Upgrade Rate (%)5%

Results

Donor Lifetime Value

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LTV With Upgrade Trajectory

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Max Recommended Acquisition Cost

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Year-by-Year Value

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ltv range Benchmarks

0: $1: 22: 03: 04: 5: -6: 7: $8: 29: ,10: 011: 012: 013: +

small nonprofit Benchmarks

0: $1: 22: 03: 04: -5: $6: 57: 08: 0

mid nonprofit Benchmarks

0: $1: 52: 03: 04: -5: $6: 17: ,8: 59: 010: 0

large nonprofit Benchmarks

0: $1: 12: ,3: 54: 05: 06: -7: $8: 59: ,10: 011: 012: 013: +

acquisition cost ratio Benchmarks

0: 11: :2: 33: 4: m5: i6: n7: i8: m9: u10: m11: 12: (13: s14: p15: e16: n17: d18: 19: $20: 121: 22: t23: o24: 25: a26: c27: q28: u29: i30: r31: e32: 33: d34: o35: n36: o37: r38: 39: w40: o41: r42: t43: h44: 45: $46: 347: )

Calculate the return on investment for fundraising events including all revenue sources and true costs.

Inputs

Ticket Revenue$2,500

Auction Revenue$2,500

Paddle Raise / Fund-a-Need2,500

Sponsorship Revenue$2,500

Other Revenue$2,500

Venue Cost2,500

Catering Cost2,500

Entertainment/Production2,500

Marketing/Design2,500

Staff Time (hours)2,500

Average Staff Hourly Rate2500%

Miscellaneous Costs2,500

Results

Gross Revenue

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Total Costs (including staff time)

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Net Revenue

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ROI Ratio

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Cost Per Attendee (optional)

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Revenue Per Attendee

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healthy roi Benchmarks

0: 31: :2: 13: 4: o5: r6: 7: h8: i9: g10: h11: e12: r

acceptable roi Benchmarks

0: 21: :2: 1

net revenue target Benchmarks

0: 61: 02: -3: 74: 05: %6: 7: o8: f9: 10: g11: r12: o13: s14: s15: 16: r17: e18: v19: e20: n21: u22: e

staff time note Benchmarks

0: A1: l2: w3: a4: y5: s6: 7: i8: n9: c10: l11: u12: d13: e14: 15: s16: t17: a18: f19: f20: 21: t22: i23: m24: e25: 26: i27: n28: 29: t30: r31: u32: e33: 34: c35: o36: s37: t38: 39: c40: a41: l42: c43: u44: l45: a46: t47: i48: o49: n

Calculate your cost to raise a dollar and overall fundraising efficiency across channels.

Inputs

Total Fundraising Revenue$1,200

Development Staff Salaries1,200

Benefits & Payroll Taxes1,200

Marketing & Communications1,200

Event Costs1,200

Technology & Software1,200

Consultants & Contractors1,200

Other Fundraising Costs1,200

Total Active Donors1,200

Results

Total Fundraising Costs

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Cost to Raise a Dollar

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Cost Per Donor

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Return on Investment

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Efficiency Rating

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excellent Benchmarks

0: C1: T2: R3: D4: 5: u6: n7: d8: e9: r10: 11: $12: 013: .14: 115: 5

good Benchmarks

0: C1: T2: R3: D4: 5: $6: 07: .8: 19: 510: -11: $12: 013: .14: 215: 5

average Benchmarks

0: C1: T2: R3: D4: 5: $6: 07: .8: 29: 510: -11: $12: 013: .14: 315: 5

needs improvement Benchmarks

0: C1: T2: R3: D4: 5: o6: v7: e8: r9: 10: $11: 012: .13: 314: 5

note Benchmarks

0: B1: e2: n3: c4: h5: m6: a7: r8: k9: s10: 11: v12: a13: r14: y15: 16: s17: i18: g19: n20: i21: f22: i23: c24: a25: n26: t27: l28: y29: 30: b31: y32: 33: o34: r35: g36: a37: n38: i39: z40: a41: t42: i43: o44: n45: 46: s47: i48: z49: e50: 51: a52: n53: d54: 55: s56: t57: r58: a59: t60: e61: g62: y

Calculate the weighted value of your grant pipeline based on stage and probability of success.

Inputs

Research Stage ($)$25

LOI Stage ($)$25

Proposal Submitted ($)$25

Negotiation Stage ($)$25

Your Historical Win Rate (%)25%

Results

Total Unweighted Pipeline

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Weighted Pipeline Value

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Probable 12-Month Revenue

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Proposals Needed to Hit Target

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healthy pipeline Benchmarks

0: 31: -2: 53: x4: 5: a6: n7: n8: u9: a10: l11: 12: g13: o14: a15: l16: 17: i18: n19: 20: u21: n22: w23: e24: i25: g26: h27: t28: e29: d30: 31: p32: i33: p34: e35: l36: i37: n38: e

new programs Benchmarks

0: 11: 02: -3: 14: 55: %6: 7: w8: i9: n10: 11: r12: a13: t14: e

established programs Benchmarks

0: 21: 02: -3: 34: 05: %6: 7: w8: i9: n10: 11: r12: a13: t14: e

renewals Benchmarks

0: 61: 02: -3: 84: 05: %6: 7: w8: i9: n10: 11: r12: a13: t14: e

Project major gift revenue from your active pipeline based on stage, probability, and ask amounts.

Inputs

Prospects in Identification15,000

Prospects in Qualification15,000

Prospects in Cultivation15,000

Active Solicitations15,000

Avg Ask: Identification ($)$15,000

Avg Ask: Qualification ($)$15,000

Avg Ask: Cultivation ($)$15,000

Avg Ask: Solicitation ($)$15,000

Historical Avg Closed Gift ($)$15,000

Results

Total Unweighted Pipeline

—

Weighted Pipeline Value

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Projected Gifts Closed

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Projected Revenue

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Additional Prospects Needed for Goal

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pipeline ratio Benchmarks

0: 31: -2: 53: x4: 5: g6: o7: a8: l9: 10: i11: n12: 13: u14: n15: w16: e17: i18: g19: h20: t21: e22: d23: 24: p25: i26: p27: e28: l29: i30: n31: e

solicitation rate Benchmarks

0: C1: l2: o3: s4: e5: 6: 37: 08: -9: 510: 011: %12: 13: o14: f15: 16: s17: o18: l19: i20: c21: i22: t23: a24: t25: i26: o27: n28: s

cultivation cycle Benchmarks

0: A1: v2: e3: r4: a5: g6: e7: 8: 69: -10: 111: 212: 13: m14: o15: n16: t17: h18: s19: 20: f21: r22: o23: m24: 25: i26: d27: e28: n29: t30: i31: f32: i33: c34: a35: t36: i37: o38: n39: 40: t41: o42: 43: c44: l45: o46: s47: e

goal Benchmarks

0: P1: i2: p3: e4: l5: i6: n7: e8: 9: w10: e11: i12: g13: h14: t15: e16: d17: 18: v19: a20: l21: u22: e23: 24: s25: h26: o27: u28: l29: d30: 31: e32: x33: c34: e35: e36: d37: 38: a39: n40: n41: u42: a43: l44: 45: g46: o47: a48: l

Project monthly recurring revenue growth over time based on acquisition, retention, and upgrade assumptions.

Inputs

Current Monthly Donors12

Average Monthly Gift12

New Monthly Donors Per Month12

Monthly Retention Rate (%)12%

Monthly Upgrade Rate (%)12%

Projection Months12

Results

Starting Monthly Recurring Revenue

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Projected Ending MRR

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Projected Total Monthly Donors

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Annual Recurring Revenue (ARR)

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Month-by-Month Projection

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starter program Benchmarks

0: 51: 02: -3: 14: 05: 06: 7: m8: o9: n10: t11: h12: l13: y14: 15: d16: o17: n18: o19: r20: s

mature program Benchmarks

0: 21: 02: 03: -4: 55: 06: 07: 8: m9: o10: n11: t12: h13: l14: y15: 16: d17: o18: n19: o20: r21: s

retention target Benchmarks

0: 91: 52: %3: 4: m5: o6: n7: t8: h9: l10: y11: 12: (13: 814: 015: %16: 17: a18: n19: n20: u21: a22: l23: )

upgrade target Benchmarks

0: 11: 52: -3: 24: 05: %6: 7: a8: n9: n10: u11: a12: l13: l14: y