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Join waitlistDiscovery Meeting Agenda and Question Sequence Template
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The Financial Advisor Growth System — Premium Templates Library
Version 4.05 | SEC/FINRA Compliance-Reviewed
Purpose
This template provides a ready-to-use framework for Discovery Meeting Agenda and Question Sequence. Customize with your firm branding, specific service details, and compliance-approved disclaimers. All bracketed sections [like this] must be completed before use.
Usage Instructions
Copy this template into your document system (Microsoft Word, Google Docs, Canva, or Adobe InDesign).
Customize all bracketed fields with your specific information.
Submit to your compliance officer for review and approval per FINRA Rule 2210 or SEC Marketing Rule.
Version control — save with date and version number (e.g., template-01-discovery-agenda_v2025-01-01.docx).
Archive approved versions in your compliance system (Smarsh, Hearsay, or firm-designated archive).
Template Body
Discovery Meeting Agenda and Question Sequence Template
[FIRM NAME]
[FIRM ADDRESS]
[PHONE] | [EMAIL] | [WEBSITE]
Date: [DATE]
Client/Prospect: [NAME]
Advisor: [ADVISOR NAME, DESIGNATIONS]
Section 1: [Context/Overview]
[Insert 2-3 sentences establishing the purpose of this document and the relationship context.]
Example:
This proposal outlines the recommended engagement structure for [Prospect Name] based on our discovery meeting on [Date]. The recommendations reflect your stated goals of [Goal 1], [Goal 2], and [Goal 3], and your current financial situation as described during our conversation.
Section 2: [Core Content Area 1]
[Heading Specific to Template Purpose]
| Element | Description | Details |
|---|---|---|
| [Item 1] | [Description] | [Specific detail] |
| [Item 2] | [Description] | [Specific detail] |
| [Item 3] | [Description] | [Specific detail] |
| [Item 4] | [Description] | [Specific detail] |
| [Item 5] | [Description] | [Specific detail] |
Notes:
[Note 1 with compliance or process reminder]
[Note 2 with specific guidance]
[Note 3 with alternative consideration]
Section 3: [Core Content Area 2]
[Heading Specific to Template Purpose]
Option A: [Primary Recommendation]
Description: [Detailed explanation]
Investment/Fee: [Specific dollar amount or percentage]
Timeline: [Specific timeframe]
Expected Outcome: [Quantified where possible]
Option B: [Alternative Recommendation]
Description: [Detailed explanation]
Investment/Fee: [Specific dollar amount or percentage]
Timeline: [Specific timeframe]
Expected Outcome: [Quantified where possible]
Option C: [Decline/Status Quo]
Description: [What happens if no action taken]
Risk: [Specific cost of inaction]
Timeline: [When decision becomes urgent]
Section 4: [Implementation/Next Steps]
Immediate Actions (Next 7 Days):
[ ] [Action item 1 — Who/What/When]
[ ] [Action item 2 — Who/What/When]
[ ] [Action item 3 — Who/What/When]
Short-Term Actions (Next 30 Days):
[ ] [Action item 4 — Who/What/When]
[ ] [Action item 5 — Who/What/When]
Ongoing Actions (Quarterly/Annual):
[ ] [Action item 6 — Who/What/When]
[ ] [Action item 7 — Who/What/When]
Section 5: [Fees, Disclosures, and Compliance]
Fee Structure:
| Service Component | Fee Structure | Annual Estimate |
|---|---|---|
| [Component 1] | [X% or $X] | $[Amount] |
| [Component 2] | [X% or $X] | $[Amount] |
| [Component 3] | [X% or $X] | $[Amount] |
| **Total Estimated Annual Fee** | **$[Amount]** |
Important Disclosures:
[Disclosure 1]: [Required language per your firm's ADV Part 2A and applicable regulations.]
[Disclosure 2]: [Performance is not guaranteed. Past performance does not indicate future results.]
[Disclosure 3]: [This [proposal/agreement/document] is for informational purposes and does not constitute legal or tax advice. Consult qualified professionals.]
[Disclosure 4]: [Fees are negotiable and described in our written agreement.]
Compliance Note: This document has been reviewed and approved by [Compliance Officer Name], [Title], on [Date]. Approval ID: [APPROVAL NUMBER].
Section 6: [Signatures and Authorization]
Client/Prospect Acknowledgment:
By signing below, I acknowledge that:
I have read and understood this document
I have had the opportunity to ask questions and receive answers
I understand the fees, risks, and expected outcomes described
I am not relying on any oral representations not contained in this document
______________________________ _______________
[Client/Prospect Name] Date
______________________________ _______________
[Spouse/Partner Name, if applicable] Date
Advisor Representation:
By signing below, I represent that:
The information in this document is accurate to the best of my knowledge
The recommendations are based on the information provided by the client/prospect
I will act in accordance with my fiduciary or best interest obligation as applicable
______________________________ _______________
[Advisor Name, Designations] Date
______________________________ _______________
[Supervisor/Principal Name, if required by firm policy] Date
Customization Guide
Firm Branding
Replace [FIRM NAME] with your registered firm name
Insert your logo in header (compliance-approved version)
Use your brand colors within approved palette
Include required SEC/FINRA disclosures in footer of every page
Service Tier Adaptation
For Bronze/Basic tier: Remove advanced components, adjust fee table
For Silver/Standard tier: Use template as written
For Gold/Premium tier: Add concierge components, family office elements, or specialist coordination
Compliance Variations
RIA (SEC-Registered): Include fiduciary disclosure, Form ADV reference, wrap fee program description if applicable
Broker-Dealer (FINRA): Include suitability disclosure, product-specific risk disclosures, B/D name and address
Insurance-Only: Include state insurance department reference, suitability disclosure, commission disclosure
Hybrid: Include both RIA and B/D disclosures with clear separation of services
Related Resources
SOP:
sop/sop-06-quarterly-review.mdDay Curriculum:
day-36.mdCalculator:
calculators/pipeline-revenue.json
Clozo Academy Proprietary Curriculum — The Financial Advisor Growth System — Premium Edition
This template is provided for educational purposes. All final materials must be reviewed and approved by your firm's compliance department before use.
Detailed Example Section
Below is a completed example for a hypothetical client scenario. Use this as a reference for how bracketed fields should be completed in practice.
Example Scenario:
Client: Margaret and Robert Chen, Ages 64 and 66, Pre-Retiree Engineers
Goals: Retirement in 18 months, $8,000/month income, leave $500,000 to children
Current Assets: $1.8M 401(k)s, $400K taxable brokerage, $150K cash, $300K home equity
Concerns: Market volatility, healthcare costs, tax efficiency
Completed Section 2 Example:
| Element | Description | Details |
|---|---|---|
| Retirement Timeline | 18 months to full retirement | Margaret: March 2026; Robert: Already retired |
| Income Target | $8,000/month after-tax | Current household spending: $7,200/month |
| Asset Allocation | 60% growth, 40% preservation | Glide path to 50/50 by retirement date |
| Tax Strategy | Roth conversions in 0% bracket | $45,000/year conversion for 5 years |
| Risk Mitigation | Long-term care and Medigap | Hybrid LTC policy: $6,000/year for 10 years |
Completed Section 3 Example:
Option A: Comprehensive Retirement Transition Plan
Description: Full-service engagement including retirement income modeling, Social Security optimization, tax bracket management, portfolio reallocation, Medicare coordination, and annual plan updates
Investment/Fee: 1.0% AUM on managed assets ($1.8M initial) + $3,500 planning fee for first-year transition
Timeline: 18-month active transition, then ongoing quarterly management
Expected Outcome: $8,200/month sustainable income with 94% MoneyGuidePro probability through age 95
Option B: Investment Management Only
Description: Portfolio management with quarterly rebalancing and tax-loss harvesting. Does not include retirement income planning, Social Security analysis, or Medicare guidance.
Investment/Fee: 0.85% AUM on managed assets
Timeline: Ongoing
Expected Outcome: Portfolio management only; client responsible for other planning decisions
Option C: Status Quo
Description: Maintain current 401(k) allocations, no professional guidance, self-directed Social Security and Medicare decisions
Investment/Fee: $0 advisory fee, estimated 1.4% internal fund expense ratio drag
Timeline: Ongoing
Expected Outcome: Uncertain income sustainability; potential $12,000+/year in avoidable tax inefficiency
Completed Section 4 Example:
Immediate Actions (Next 7 Days):
[ ] Provide eMoney Advisor portal access and link existing accounts — Advisor: Sarah Johnson
[ ] Collect beneficiary designation documents for all accounts — Client: Margaret and Robert
[ ] Schedule Social Security analysis meeting (spouses must attend jointly) — Advisor: Sarah Johnson, Date: [Specific Date]
Short-Term Actions (Next 30 Days):
[ ] Deliver comprehensive financial plan with retirement income projection — Advisor: Sarah Johnson, Due: [Specific Date]
[ ] Implement recommended portfolio reallocation — Advisor: Sarah Johnson, Due: [Specific Date]
[ ] Begin Medicare education series (3 parts) — Advisor/CSA: Team, Due: [Specific Date]
Ongoing Actions (Quarterly/Annual):
[ ] Quarterly portfolio review and rebalancing — Advisor: Sarah Johnson
[ ] Annual tax bracket analysis and Roth conversion recommendation — Advisor: Sarah Johnson, Due: Every November
[ ] Annual beneficiary and estate document review — Advisor: Sarah Johnson, Due: Every January
Completed Section 5 Example:
| Service Component | Fee Structure | Annual Estimate |
|---|---|---|
| AUM Management (1.0% on $1.8M) | 1.00% annually, billed quarterly | $18,000 |
| Comprehensive Planning (Year 1) | Flat fee | $3,500 |
| Ongoing Planning (Year 2+) | Included in AUM fee | $0 additional |
| Tax-Loss Harvesting | Included | $0 additional |
| **Total Estimated Annual Fee** | **$21,500 (Year 1)** |
Template Checklist Before Submission
[ ] All bracketed fields completed with specific client information
[ ] Fee table accurately reflects current pricing schedule
[ ] Disclosures match firm's current ADV Part 2A and B/D compliance requirements
[ ] No guarantees of performance or specific outcomes included
[ ] Risk disclosures prominent and not contradicted by body content
[ ] Spouse/partner included where joint decisions required
[ ] Timeline specific and realistic
[ ] Compliance officer review requested with adequate lead time (minimum 48 hours)
[ ] Version number and date included in footer
[ ] Archive copy saved to compliance system upon approval